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Console Gaming
The Indian gaming software
market is small and relatively underdeveloped today, however
we expect the market to grow by more than three times in the
next couple of years. There are a number of factors that
will drive this growth.
Rising urban disposable income:
With 8-10 per cent economic growth, consumers - especially
teens and young adults - are spending more on consumer
electronic and entertainment devices. Look at the rapid
growth in sales of high end smart phones, LCD TVs, iPods,
PCs and laptops. We already see signs of this spending
extending to gaming devices like mid range PCs and consoles.
Hunger for entertainment -
Indians have a huge appetite –
FICCI estimates
that the Indian Media & Entertainment market is worth USD 5
billion (Rs 20,000 crore).
It’s realistic to see that even if 5 per cent gets diverted
to gaming it would be a huge market of USD 250 million (Rs
1,000 crore). In fact, according to the latest NASSCOM
report the Indian gaming market will be at a huge USD 425
million in 2010!
Presentation of Games
Games are presented in a very
nice and unique way at Purple. Mercedes Reclining Height
Adjustable Jeep Seats along side the comforts of armed Bean
Bags and 42” Lcd Screens makes Gaming a pleasurable
experience for everyone.
Purple has 17 Screens in Jaipur
and 26 are coming up in Nepal.
Game Launching &
CONSOLE GAMNING Zones:
“Game premiers” are a prominent part of the whole concept.
“Be the 1st one” to buy is a weapon which gets
the youth inclined towards the concept.
Creation of Gaming Zones where
in we add special equipments to add more effect to the games
which are dedicated to console gaming are used to popularize
any new game.
Private Movie Halls
A very Unique Concept – Purple
Prides in its 2 movie halls (16 Seater & 20 Seater) which
are used for screening of Movies, Cricket Matches, Home
Videos & Presentations etc.
Private halls are offered at a
very competitive price and the best place from a group size
of 2 – 20 to enjoy at the fullest.
Birthday Parties
Purple prides in declaring
itself as the specialized most place for Birthday
Celebrations. In 7 months of operations we have managed to
bring smile to more than 150 Birthday Boys/Girls.
We offer Great Marketing spaces
within the premises to Gaming Companies and Network
Partners. Co – Branding in terms of our Marketing Space
(i.e. various sign boards, Flexes etc - within the malls and
stationery) is also being offered to Gaming Companies and
other Partners.
Lego Zone
Lego is used as a tool for
Brain Building in a fun way. Course Curriculum and Special
programs are designed in-house with the help of Experts.
Events
Purple has been very regular
with its events and has conducted Christmas Party, Children
Special New Year Party, Muskan, Laughter Day, IPL
Celebrations etc.
Muskan
has been the most special event for us where more than 500
under privileged children were invited to Purples Premises
for Free Games, Food, Clothes and Toys. (http://www.youtube.com/watch?v=VpSptsG03iw)
Its been 7 months of Fun &
Celebration at Purple – Jaipur. Purple is now coming out
with its second location in Kathmandu - Nepal, City Mall.
We are looking out for premises in Delhi and Across north
India. |